
Today, 80% of those in the market for a new home are beginning their search online. Aimlessly driving around looking for open houses and sifting through classifieds are practices of the past. The Internet has made the home-buying process fun, simple and less stressful, and we at Real Living are helping homebuyers search from the comfort of their very own home.
Virtual Tours
By logging-on to RealLiving.com or my Web site, you can now view hundreds of home listings — and these listings contain more than just a straight-on photo of the home with a few details. Real Living agents have the ability to create a virtual tour of a home, allowing our homebuyers to view each room at multiple angles in sharp, colorful images as well as an extensive floor plan.
Podcasting
Real Living agents are also using podcasts, which are pre-recorded media files posted to a Web site and made available for download, so homebuyers can listen to them on personal computers or mobile devices. Our agents are creating podcasts to showcase their listings, communities and dynamic marketing skills to potential homebuyers.
MyRealLiving 2.0
Real Living offers our customers a password-protected portal at RealLiving.com where they can create an account; personalize, organize, save and share property information and searches; keep a calendar of key events; and sign-up to receive alerts for new listings, price reductions and open houses.
Blogs
It's a good idea to stay educated on real estate industry news and trends. Newspapers, trade publications and the Internet have always been great sources of information, but now blogs are also a good source. Real Living discusses the latest real estate news and company updates on our blog site at Blog.RealLiving.com.
The Internet has given us so much over the years, and its presence in the real estate industry is now making a big impact in the way we buy and sell homes. Contact me to learn more.

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